Ryanair bathroom upsell

Apologies for the late newsletter today. Scheduled it for the wrong time.

Anyways…

Thankfully, I’ve never been subjected to the flying conditions of Ryanair. However, I’ve heard it’s terrible and my wife recently made me aware of their insanely unhinged social media presence. Instead of trying to tiptoe around the fact that they are a horrible airline that people only fly because of how cheap it is, they lean into their brand. Hard.

For example, they made Reels on Instagram making fun of their lack of legroom, roasted flyers who complained even though they provided free “toilet access”, and more. It’s worth taking a look at their social purely just because it’s so insane. Whoever came up with this strategy deserves a raise.

All this got me thinking though… what if they just made toilet access a paid feature? I’m no expert on FAA regulations, much less the laws in the EU, but if there are no legal requirements getting in the way of this, I could see Ryanair implementing it.

The wildest part is that people would probably still fly Ryanair purely because of how cheap the flights are.

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